SCORE LA - Facebook Marketing Essentials for Business

A discussion of the essentials of marketing your business on Facebook. Topics include: • Facebook Statistics-Who, What, Where and When • Facebook Stories vs Page Posts • Effectively Using Facebook Live • Facebook Ads Basics • Facebook Ads vs Google Ads-When to use one over the other • Learn how to create a content calendar to lessen the overwhelm and build engagement (You will receive a content calendar template) • How to create social media graphics like a Rockstar • Publishing tools to make your job easier